Top 5 Drawing & Coloring Apps on Android in South America: Q4 2021

During the fourth quarter of 2021, the Drawing & Coloring apps category saw significant activity on the Android platform in South America. Here’s a detailed look at the performance of the top 5 applications in this category, based on data from Sensor Tower.

Phone Case DIY from CrazyLabs LTD had a remarkable rise in weekly downloads, starting at approximately 188K in late September and peaking at around 775K by the end of December. Weekly active users followed a similar trend, growing from 834K at the beginning of the quarter to nearly 1.9M at the end.

Happy Color®: Coloring Book by X-FLOW maintained a steady performance throughout the quarter. Weekly downloads ranged between 220K and 284K, while weekly active users showed a consistent pattern, starting at 1.67M and ending at approximately 1.84M. Revenue for this app remained modest with minor fluctuations, peaking at $51 in mid-October.

Paint by Number: Coloring Game from Oakever Games experienced a decline in both downloads and active users over the quarter. Weekly downloads decreased from around 237K to 185K, and active users dropped from 1.44M to 1.25M. Revenue saw a peak in mid-October at $109 but generally trended downward, ending at $36 in the final week of December.

DIY Keyboard, also by CrazyLabs LTD, showed an impressive surge in downloads after its release in mid-November, jumping from around 885 to over 842K by the end of December. Active users mirrored this growth, reaching over 1M by the end of the year.

Drawing Games: Draw & Color from RV AppStudios saw varied performance. Weekly downloads peaked at nearly 198K in early November before stabilizing around 90K to 97K in December. Active users increased from approximately 61K to over 270K in early November, then declined to around 150K by the end of the quarter.

This data from Sensor Tower highlights the dynamic nature of the Drawing & Coloring apps category on Android in South America during Q4 2021. For more detailed insights, visit Sensor Tower.